INDIGO DIARY
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TESTIMONIALS
“Loved this jacket from the moment I threw it on, the fit is perfect, the shape is timeless, and it really has that ancient future vibe like so many 11.11 pieces, it feels light yet durable enough to still be my go to when I'm an old man.”
Kolaka Kapihe
“Enjoyable buying experience with excellent customer service, including updates with photos and videos of the process.”
Sarang Thaker
“Forever favorite brand , best part it handmade. It makes me feel happy”
Maham Mustafa
“Absolutely love them!!!!!!”
Yamamoto Hodaka
“Amazing craftsmanship & fit!"
Blake Harman
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Frequently Asked Questions
All our pieces are made in India through a fibre-to-finish process that begins in artisan communities and comes together at our workshop in New Delhi. We work closely with Kala Khoj in Kachchh—a producer-owned organisation with 250 artisan members—where textiles are made slowly and by hand, often within artisan homes.
Our cotton garments use handspun, handwoven cotton with a significantly lower carbon footprint, dyed with plant-based colours, and finished using craft techniques like smocking, painting, and tie-dyeing. Our silk pieces are made using mulberry silk from Srinagar, Jammu & Kashmir.
The entire process is rooted in care and generational skill, with a majority of our value chain led by women and many artisans under the age of 35.
Every garment passes through many skilled hands, and you can learn more about the specific techniques in the “Meet the Makers” section on each product page.
There is a shipping charge of $40 for orders below $300. Orders above $300 have free shipping across world.
We accept a variety of payment methods for your convenience, including credit and debit cards, PayPal, Apple Pay and net banking.
JOURNAL
11.11/eleven eleven Care Guide: For Natural Longevity of our Bandhani Garments
Celebrating indigenous craft practices and traditional techniques, our master artisans handspun yarns to create natural handwoven fabrics, further enriched with our in-house plant-based dye recipes...
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11.11/eleven eleven Care Guide: For Longevity of Naturally Dyed Garments
As the Indian traditional looms and charkhas dance in a slow rhythm, our master artisans handspun yarns to create natural handwoven textile stories. Our natural fabrics, embraced in plant-based dye...
Read more
11.11/eleven eleven Guide: How to Care for Our Garments for Natural Longevity
As the Indian traditional looms and charkhas dance in a slow rhythm, our master artisans handspun yarns to create natural handwoven textile stories. Handcrafted natural fabrics, embraced in natural...
Read more