SUMMER : LIVED IN
For the summers that move with ease.
For the places that the heart calls home.
For returning to those places, dressed exactly as we always wanted, as who we truly are.
Plant-Based Dyes: 11.11/eleven eleven’s signature in-house recipes
“A natural dye is not a colour — it is a relationship between soil, water, and time,” - Michel Garcia.
Our belief lies in creating colours that endure, crafted in a slow, intentional, natural way. Owing to their organic properties, these dyes carry inherent healing qualities, making them gentle on the skin. Colour, for us, is not manufactured. It is cultivated, built, and handcrafted by our skilled artisans and master dyers through 100% natural processes.
INDIGO RESERVE
Featured Articles

From Plant to Pigment: 11.11/eleven eleven’s signature Plant-Based Dyes
“A natural dye is not a colour — it is a relationship between soil, water, and time,” - Michel Garcia. From berries and flowers, to emotion and instinct, our ancestors had sustainably extracted col...
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Architecture of Shirts: The Classic 11.11/eleven eleven Silhouettes
What began as a tunica interior (an inner layer) evolved into the versatile shirt, an enduring symbol of purity, class, and utility. From 19th-century professional attire to 21st-century relaxed ca...
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One of the most wonderful phenomena in Mother Nature is natural luminescence. Whether it is bioluminescence or photoluminescence, light emission in nature occurs through several distinct physical a...
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NYC based Fashion Design student : Miles Nakamura w/ 11.11 Co-founder / Director : Mia Morikawa ++++++++++++++ Mia Morikawa : Hi Miles, it was great to encounter your work at your final crit la...
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A step further - Beauty of our Indigo Reserve Shade
Imagine adorning a hue like dark twilight skies and deep calm waters, a colour that evokes monsoons, riverbeds, and midnight landscapes, or the nostalgia of dusk that holds stories. A blue that is...
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In conversation with the Indigo Paste (an exclusive 11.11/eleven eleven IP)
An invitation to step into the magical blue of Indigo (literally), our textile art featured at the Serendipity Arts Festival 2024, Goa, not only celebrates the Indigo Paste but also welcomes the a...
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